Philips Global Marketing Manager Clinical Chemistry IVD POCT in Eindhoven, Netherlands

In this role, you have the opportunity to

Be part of a team to change the way people are diagnosed to improve clinical and financial outcomes. As Global Marketing Manager Clinical Chemistry, your key challenge is to drive the adoption of Minicare in our target customer segments.

You are responsible for

As Global Marketing Manager Clinical Chemistry you will be responsible for developing and driving the Minicare applications in Clinical Chemistry, the related markers strategy and achieving strategic and financial performance through comprehensive and timely marketing and product strategy development and execution as well as on innovation and business development activities.

You responsibilities in a nutshell:

  • Develop and maintain a clear understanding of current market, vision of expected market evolution, and implications of customer needs. This includes optimizing pathways for existing products, and existing and new applications.

  • Develop and execute a marketing strategy in the assigned domain on the Minicare platform. The IVD POCT applications will need to be promoted via clinical studies, scientific publications, presentations, KOL networks, guideline committees, conferences, exhibitions, etc.

  • Define and execute a go to market strategy for the selected Markets to achieve or exceed the objectives of innovation and growth for that Market. This will include analyzing market and customer information, identifying new product innovations, optimizing product portfolio and defining a multi-generational product roadmap, launching new products and line extensions, managing product lifecycles, forecasting, pricing strategies and guidelines, etc.

  • Develop and implement worldwide marketing and clinical marketing plans for the Clinical Chemistry clinical domain on the Minicare platform including market and competitive assessment, definition of customer needs and opportunities, sales and marketing tools development and rollout, clinical study identification and planning, advertising and promotion, etc. with required tactical programs to support product strategic objectives, all in close alignment with the internal Philips stakeholders.

  • Develop and execute competitive strategies based on thorough competitive intelligence and market analysis.

  • Work with regional sales and marketing teams to align plans to all regions and define regional implementation plans.

  • Owns market development activities including developing external relationships with key opinion leaders in Clinical Chemistry ensuring presence and participation at high-priority conferences, meetings, publications, etc.

You are a part of

A Business Unit Handheld Diagnostics that has grown from 10 FTE 6 years ago to over 200 FTE. Aim is to generate new business in a new market which will significantly contribute to the growth ambitions of Philips and its Partners. As Global Marketing Manager Clinical Chemistry you will report into the Global Head of Marketing.

To succeed in this role, you should have the following skills and experience

  • Bachelor or Master’s Degree with MBA preferred.

  • Educated in the Clinical/Medical field; fully respected discussion partner with Healthcare Professionals

  • Professional experience in in-vitro diagnostic Point-Of-Care testing

  • Professional experience in Clinical Chemistry or emergency care preferred

  • Minimum 4 years of relevant marketing experience in medical device, clinical diagnostics and/or pharmaceutical industry with a consistent track-record of high performance and results.

  • Demonstrated strategic thinking and implementation skills; proven analytical skills with the ability to translate data into actionable plans; convert these into tactical marketing plans, and execute/deliver results.

  • Experience in the marketing of (new) biomarkers

  • Strong organizational skills and demonstrated ability to meet tight deadlines in an environment of competing priorities. Proven ability to routinely work on multiple tasks with multiple people while effectively prioritizing.

  • Flexibility to travel globally to regions and customer sites 30% of the time

In return, we offer you

Philips Handheld Diagnostics is a young and fast growing business with a global footprint. We have an entrepreneurial culture with short decision lines that allow us to quickly react to opportunities.

We offer you an exciting role in a rapidly growing Business Unit Handheld Diagnostics member of the Business Group Emerging Businesses established in January 2016. You can expect challenges in a complex environment with the most up-to-date and advanced technologies. You will have plenty of opportunities to further develop your career within our company.

We welcome you to a challenging, innovative environment with great opportunities for you to explore. Our benefits are very competitive and designed around your preferences:

  • 25 Days of leave and the possibility to purchase up to 20 extra days off annually

  • A variable bonus based on both Philips results and personal performance

  • Extensive set of tools to drive your career, such as a personal development budget, free training and coaching

  • Solid company pension scheme and attractive collective health insurance package

  • Opportunity to buy Philips shares and products with discount

  • Healthy work-life balance  

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum at http://www.philips.com/b-dam/corporate/corporateblog/2016/PhilipsChronicDisease_5.jpg . Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways. Learn more by watching this video .

To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page at http://www.philips.com/a-w/careers/healthtech/working-at-philips/working-at-philips.html on our career website, where you can read stories from our employee blog at http://www.usa.philips.com/a-w/our-people/life-at-philips.html . Once there, you can also learn about our recruitment process at http://www.philips.com/a-w/careers/healthtech.html , or find answers to some of the frequently asked questions at http://www.philips.com/a-w/careers/healthtech/faq.html .

In this role, you have the opportunity to

Be part of a team to change the way people are diagnosed to improve clinical and financial outcomes. As Global Marketing Manager Clinical Chemistry, your key challenge is to drive the adoption of Minicare in our target customer segments.

You are responsible for

As Global Marketing Manager Clinical Chemistry you will be responsible for developing and driving the Minicare applications in Clinical Chemistry, the related markers strategy and achieving strategic and financial performance through comprehensive and timely marketing and product strategy development and execution as well as on innovation and business development activities.

You responsibilities in a nutshell:

  • Develop and maintain a clear understanding of current market, vision of expected market evolution, and implications of customer needs. This includes optimizing pathways for existing products, and existing and new applications.

  • Develop and execute a marketing strategy in the assigned domain on the Minicare platform. The IVD POCT applications will need to be promoted via clinical studies, scientific publications, presentations, KOL networks, guideline committees, conferences, exhibitions, etc.

  • Define and execute a go to market strategy for the selected Markets to achieve or exceed the objectives of innovation and growth for that Market. This will include analyzing market and customer information, identifying new product innovations, optimizing product portfolio and defining a multi-generational product roadmap, launching new products and line extensions, managing product lifecycles, forecasting, pricing strategies and guidelines, etc.

  • Develop and implement worldwide marketing and clinical marketing plans for the Clinical Chemistry clinical domain on the Minicare platform including market and competitive assessment, definition of customer needs and opportunities, sales and marketing tools development and rollout, clinical study identification and planning, advertising and promotion, etc. with required tactical programs to support product strategic objectives, all in close alignment with the internal Philips stakeholders.

  • Develop and execute competitive strategies based on thorough competitive intelligence and market analysis.

  • Work with regional sales and marketing teams to align plans to all regions and define regional implementation plans.

  • Owns market development activities including developing external relationships with key opinion leaders in Clinical Chemistry ensuring presence and participation at high-priority conferences, meetings, publications, etc.

You are a part of

A Business Unit Handheld Diagnostics that has grown from 10 FTE 6 years ago to over 200 FTE. Aim is to generate new business in a new market which will significantly contribute to the growth ambitions of Philips and its Partners. As Global Marketing Manager Clinical Chemistry you will report into the Global Head of Marketing.

To succeed in this role, you should have the following skills and experience

  • Bachelor or Master’s Degree with MBA preferred.

  • Educated in the Clinical/Medical field; fully respected discussion partner with Healthcare Professionals

  • Professional experience in in-vitro diagnostic Point-Of-Care testing

  • Professional experience in Clinical Chemistry or emergency care preferred

  • Minimum 4 years of relevant marketing experience in medical device, clinical diagnostics and/or pharmaceutical industry with a consistent track-record of high performance and results.

  • Demonstrated strategic thinking and implementation skills; proven analytical skills with the ability to translate data into actionable plans; convert these into tactical marketing plans, and execute/deliver results.

  • Experience in the marketing of (new) biomarkers

  • Strong organizational skills and demonstrated ability to meet tight deadlines in an environment of competing priorities. Proven ability to routinely work on multiple tasks with multiple people while effectively prioritizing.

  • Flexibility to travel globally to regions and customer sites 30% of the time

In return, we offer you

Philips Handheld Diagnostics is a young and fast growing business with a global footprint. We have an entrepreneurial culture with short decision lines that allow us to quickly react to opportunities.

We offer you an exciting role in a rapidly growing Business Unit Handheld Diagnostics member of the Business Group Emerging Businesses established in January 2016. You can expect challenges in a complex environment with the most up-to-date and advanced technologies. You will have plenty of opportunities to further develop your career within our company.

We welcome you to a challenging, innovative environment with great opportunities for you to explore. Our benefits are very competitive and designed around your preferences:

  • 25 Days of leave and the possibility to purchase up to 20 extra days off annually

  • A variable bonus based on both Philips results and personal performance

  • Extensive set of tools to drive your career, such as a personal development budget, free training and coaching

  • Solid company pension scheme and attractive collective health insurance package

  • Opportunity to buy Philips shares and products with discount

  • Healthy work-life balance  

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum at http://www.philips.com/b-dam/corporate/corporateblog/2016/PhilipsChronicDisease_5.jpg . Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways. Learn more by watching this video .

To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page at http://www.philips.com/a-w/careers/healthtech/working-at-philips/working-at-philips.html on our career website, where you can read stories from our employee blog at http://www.usa.philips.com/a-w/our-people/life-at-philips.html . Once there, you can also learn about our recruitment process at http://www.philips.com/a-w/careers/healthtech.html , or find answers to some of the frequently asked questions at http://www.philips.com/a-w/careers/healthtech/faq.html .