Philips Integrated Communications Lead & Spokesperson in Eindhoven, Netherlands

In this role, you have the opportunity to

Effectively drive the company reputation and brand communications in the Benelux market.

You are responsible for

Driving the brand & reputation of Philips in the Dutch home market. You will be the Spokesperson and tactically manage media relations at any given time.

The reputation of Philips is solid, especially considering the 10th Reputation Award that Philips recently earned (awarded by Erasmus University). This position is driven by strong, class-leading communications activities by the Brand, Communications & Digital Benelux team. The role has a pivotal function in the team: you are responsible for all market communications above product marketing level, ranging from corporate communications, PR, Thought leadership, executive positioning, CSR, crisis communications and public affairs, across all stakeholder audiences relevant (B2B and B2C).

In order to build Philips brand, you will leverage strong communications & Thought leadership activities, whilst working together with the entire market organization. In addition, you will develop an integrated Communications strategy & planning into a Market-specific communications plan and calendar. Your responsibilities include:

  • Press spokesman ship on key company topics, including crisis management issues, such as restructuring operations

  • Proactively manage a relevant network for the company (all news media e.g. TV, online journalists)

  • Drive Thought leadership strategy in the market with senior executives in line with global planning and guidance

  • Identify positioning opportunities and platforms and ensure these are leveraged and become part of market communications plan and activity

  • Manage the outreach on relevant topics via all channels such as online/social media and with the support of the social media team

  • Lead all above communications for the Benelux across Philips activities and business (BMC’s)

You are a part of

A high performing, dynamic and strong team of professionals, all with a great drive for results and an energetic, positive team spirit. The team is located in Eindhoven and Amsterdam.

To succeed in this role, you should have the following skills and experience

  • A completed Master’s Degree

  • About 7 – 10 years relevant experience, managing complex communications processes across a complex / matrix organization

  • Superior brand & reputation management skills, able to localize global brand and reputation strategy and execute

  • Understanding of branding & reputation management in digital age, incl. various digital communication platforms to drive brand positioning & reputation (social media knowledge)

  • Understanding impact of brand through E2E communications & engagement journey with customers & consumers. Can effectively execute this understanding with meaningful programs & cross-channel messaging

  • Experience in Healthcare or Technology B2B, B2G Communications is strongly preferred

  • Strong communication skills: positioning, messaging and storytelling, including crisis and PR management, managing & influencing multiple senior stakeholders

  • Strong interpersonal skills; natural connector and collaborator within local organization, local Markets and global Business groups (organizational sensitivity)

  • Strong ability to creatively solve problems (under time pressure)

  • Possesses strong analytical skills and rigor, is data driven and has the market intelligence aptitude and capability to track and measure success

  • Has excellent organizational skills & is results driven, can combine strategic thinking with effective execution, whilst being flexible when needed

  • Flexibility to work in Eindhoven for 2 days a week (and 3 days in Amsterdam)

In return, we offer you

A challenging and dynamic assignment in an organization that continuously strives to develop its talent. You will contribute to our mission to improve people’s lives around the globe with meaningful innovation.

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum at http://www.philips.com/b-dam/corporate/corporateblog/2016/PhilipsChronicDisease_5.jpg . Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways. Learn more by watching this video .

To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page at http://www.philips.com/a-w/careers/healthtech/working-at-philips/working-at-philips.html on our career website, where you can read stories from our employee blog at http://www.usa.philips.com/a-w/our-people/life-at-philips.html . Once there, you can also learn about our recruitment process at http://www.philips.com/a-w/careers/healthtech.html , or find answers to some of the frequently asked questions at http://www.philips.com/a-w/careers/healthtech/faq.html .

In this role, you have the opportunity to

Effectively drive the company reputation and brand communications in the Benelux market.

You are responsible for

Driving the brand & reputation of Philips in the Dutch home market. You will be the Spokesperson and tactically manage media relations at any given time.

The reputation of Philips is solid, especially considering the 10th Reputation Award that Philips recently earned (awarded by Erasmus University). This position is driven by strong, class-leading communications activities by the Brand, Communications & Digital Benelux team. The role has a pivotal function in the team: you are responsible for all market communications above product marketing level, ranging from corporate communications, PR, Thought leadership, executive positioning, CSR, crisis communications and public affairs, across all stakeholder audiences relevant (B2B and B2C).

In order to build Philips brand, you will leverage strong communications & Thought leadership activities, whilst working together with the entire market organization. In addition, you will develop an integrated Communications strategy & planning into a Market-specific communications plan and calendar. Your responsibilities include:

  • Press spokesman ship on key company topics, including crisis management issues, such as restructuring operations

  • Proactively manage a relevant network for the company (all news media e.g. TV, online journalists)

  • Drive Thought leadership strategy in the market with senior executives in line with global planning and guidance

  • Identify positioning opportunities and platforms and ensure these are leveraged and become part of market communications plan and activity

  • Manage the outreach on relevant topics via all channels such as online/social media and with the support of the social media team

  • Lead all above communications for the Benelux across Philips activities and business (BMC’s)

You are a part of

A high performing, dynamic and strong team of professionals, all with a great drive for results and an energetic, positive team spirit. The team is located in Eindhoven and Amsterdam.

To succeed in this role, you should have the following skills and experience

  • A completed Master’s Degree

  • About 7 – 10 years relevant experience, managing complex communications processes across a complex / matrix organization

  • Superior brand & reputation management skills, able to localize global brand and reputation strategy and execute

  • Understanding of branding & reputation management in digital age, incl. various digital communication platforms to drive brand positioning & reputation (social media knowledge)

  • Understanding impact of brand through E2E communications & engagement journey with customers & consumers. Can effectively execute this understanding with meaningful programs & cross-channel messaging

  • Experience in Healthcare or Technology B2B, B2G Communications is strongly preferred

  • Strong communication skills: positioning, messaging and storytelling, including crisis and PR management, managing & influencing multiple senior stakeholders

  • Strong interpersonal skills; natural connector and collaborator within local organization, local Markets and global Business groups (organizational sensitivity)

  • Strong ability to creatively solve problems (under time pressure)

  • Possesses strong analytical skills and rigor, is data driven and has the market intelligence aptitude and capability to track and measure success

  • Has excellent organizational skills & is results driven, can combine strategic thinking with effective execution, whilst being flexible when needed

  • Flexibility to work in Eindhoven for 2 days a week (and 3 days in Amsterdam)

In return, we offer you

A challenging and dynamic assignment in an organization that continuously strives to develop its talent. You will contribute to our mission to improve people’s lives around the globe with meaningful innovation.

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum at http://www.philips.com/b-dam/corporate/corporateblog/2016/PhilipsChronicDisease_5.jpg . Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways. Learn more by watching this video .

To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page at http://www.philips.com/a-w/careers/healthtech/working-at-philips/working-at-philips.html on our career website, where you can read stories from our employee blog at http://www.usa.philips.com/a-w/our-people/life-at-philips.html . Once there, you can also learn about our recruitment process at http://www.philips.com/a-w/careers/healthtech.html , or find answers to some of the frequently asked questions at http://www.philips.com/a-w/careers/healthtech/faq.html .