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Philips Government Field Marketing Manager (Boston) in Cambridge, Massachusetts

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In this role, you have the opportunity to

Develop and deploy an integrated Government Virtual Connected Care messaging strategy anchored on Customer insights and outcomes tied to the VA and DOD core priorities.

You are responsible for

  • Develop the value propositions specific for VA, DOD and other Government entities in coordination with the BIUs and FM

  • Coordinate the necessary Virtual Connected Care portfolio training for Sales, Business Development, and Government Affairs

  • Identify target customer populations at the intersection of HISS, PM, PHM and eICU for Philips Virtual Connected Care solutions to deploy both customer preference campaigns and sales targeting

  • Develop the content, tools and sales approach in coordination with the applicable FM teams for consistency

  • Ensure coordinated customer approach with Sales, Marketing, Business Development and Government Affairs for messaging, digital campaigns, customer engagement strategies

  • Work with applicable BIUs, FM and Contracts to maximize the government product portfolio within Virtual Connected Care solution set as NPIs become available

  • Work with Product Security group to continuously develop and iterate business cases for compliance with Government Product Security requirements

  • Champion the evolving customer needs for future development or configurations with FM and BD

  • Provide Daily Management reporting for Virtual Connected Care solutions in government space, track progress and work with operations and sales + BD for any improvements to drive to results necessary in funnel and OIT

  • Develop adjacent content as needed for core customer set (example: White House Briefing, VA Strategic Partnership Briefing, etc.)

  • Support and develop promotions and pricing strategy as needed for bundles, large scale programs

  • Support Business Development with customer engagement strategy, market research, BIU engagement

  • Optimize Virtual Connected Care commercial capabilities and resources around agility, speed and impact and scale (business process and execution)

  • Work with BIUs and FM to ensure continuous alignment and deployment of combinations of virtual connected care solutions for the government space

You are a part of:

The Philips government field marketing team, reporting to the Director of Field Marketing.

To succeed in this role, you should have the following skills and experience:

  • Bachelor’s Degree or higher in Marketing, Business, Healthcare, Government Affairs

  • 5 plus years of experience working within Healthcare Sales & Marketing, Federal & State Government

  • Organizational Skills, ability to work across multiple business units

  • Strong research and analytical background

  • Marketing experience strongly preferred

  • Ability to manage multiple projects, self-motivated and self-starter

  • Presentation skills with PowerPoint, Excel, Word; required

In return, we offer you

Sharpen your talents with new challenges in our dynamic organization. As a market-driven company, we’re used to listening to our customers & apply the same thinking to our employees. We offer a competitive salary, outstanding benefits and flexibility in a career with a positive and supportive atmosphere in which to develop your talents further.

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum at http://www.philips.com/b-dam/corporate/corporateblog/2016/PhilipsChronicDisease_5.jpg . Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways.

To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page at http://www.philips.com/a-w/careers/healthtech/working-at-philips/working-at-philips.html on our career website, where you can read stories from our employee blog at http://www.usa.philips.com/a-w/our-people/life-at-philips.html . Once there, you can also learn about our recruitment process at http://www.philips.com/a-w/careers/healthtech.html , or find answers to some of the frequently asked questions at http://www.philips.com/a-w/careers/healthtech/faq.html .

It is the policy of Philips to provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to age, color, citizenship, disability or perceived disability, ethnicity, gender, gender identity or expression, genetic information, marital or domestic partner status, military or veteran status, national origin, pregnancy/childbirth, race, religion, sexual orientation, or any other category protected by federal, state and/or local laws. Philips is an equal employment opportunity and affirmative action employer Disability/Veteran.

As an equal opportunity employer, Philips is committed to a diverse workforce. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance.

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