In this role, you have the opportunity to
be part of a team where you support that we identify our consumer needs, tension areas and throughout the innovation process the translation of these into relevant user requirements. The focus is on the final phase of value proposition validation, industrialization, claim generation and substantiation - working towards successful launches and consumer engagement. In this, being consumer centric is key. Linking in with the situation, habits and needs of consumers all around the world helps us in developing products that fulfill the Philips Brand promise “Innovation and You”.
You are responsible for
Planning (parts of) the consumer centric research within a project, being hardware or service
Vision on what to build and share with team, prioritizing feature list and benefit drivers for the product
Helping to create and shape the Value Proposition (as a team) and the consumer stories
Supporting competence development in the department towards other Product Researchers
Creating a clear development and test logic for all consumer related issues and claim substantiation
Keeps track of the proposition with the user requirements and user risk assessment
Applying the relevant tools for the archetype of the project, to verify and validate the consumer needs e.g. lean scheduling
Delivers the verification and validation on the consumer insights and substantiation of marketing claims
Guarantee the consumer satisfaction of the proposition or service and safe guard the consumer satisfaction throughout the life cycle of the product in the market
You are a part of
The Product Research Center (PRC) plays an active role in contacting consumers and understanding their needs, being consumer centric is the key. To realize our goals, we need to create innovative concepts and technologies and intensively invest in people and equipment. The PRC focuses as part of a multidisciplinary team on development of the desirable product experience, by performing a range of explorative, qualitative and quantitative research in our facilities or through external research agencies.
You will be reporting into the Groupleader PRC Development & Launch in the one Male Grooming team.
To succeed in this role, you should have the following skills and experience
University degree in a consumer oriented education, like Design for Interaction, Sociology, Psychology, Sensory Research or a technical background
0 - 2 years of experience in product research, consumer science, industrial design or product development which could also be experienced during an internship
Affinity for consumer research methodologies and understanding of the underlying statistics
Knowledge of marketing claim development and substantiation and understanding of the product from a usage perspective
Ability to translate business needs into clear execution plans and highlight consequences of trade offs for consumer satisfaction
Curious orientation towards consumers and customers: you have an outward focus
Planning skills, ability to manage your advisory role in a project team
Proactive attitude, proactively represent the end-user in our innovation processes
Open mindset and interest in new methodologies and technologies
In return, we offer you
An excellent opportunity for a Junior Product Researcher who wants to develop further in a professional organization with multidisciplinary teams in an innovative product development environment. Our benefits are very competitive and designed around your preferences:
25 Days of leave and the possibility to purchase up to 20 extra days off annually
A variable bonus based on both Philips results and personal performance
Extensive set of tools to drive your career, such as a personal development budget, free training and coaching
Solid company pension scheme and attractive collective health insurance package
Opportunity to buy Philips shares and products with discount
Healthy work-life balance
Why should you join Philips?
Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum at http://www.philips.com/b-dam/corporate/corporateblog/2016/PhilipsChronicDisease_5.jpg . Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways.
To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page at http://www.philips.com/a-w/careers/healthtech/working-at-philips/working-at-philips.html on our career website, where you can read stories from our employee blog at http://www.usa.philips.com/a-w/our-people/life-at-philips.html . Once there, you can also learn about our recruitment process at http://www.philips.com/a-w/careers/healthtech.html , or find answers to some of the frequently asked questions at http://www.philips.com/a-w/careers/healthtech/faq.html .