In this role, you have the opportunity to
take the lead within your project team to ensure you identify consumer needs, tension areas and throughout the innovation process the translation of these into relevant user requirements. You will focus on the final phase of value proposition validation, industrialization, claim generation and substantiation - working towards successful launches and consumer engagement. In this, being consumer centric is key. Linking in with the situation, habits and needs of consumers all around the world helps us in developing products that fulfill the Philips Brand promise “Innovation and You”.
You are responsible for
Planning the consumer centric research within a project, or planning the overall consumer centric project, being hardware or service and deliver high quality research insights that impact user experience strategy
Prioritizing the feature list and benefit drivers for the products and manage the research project plan
Helping to create and shape the Value Proposition and the consumer stories
Creating a clear development and test logic for all consumer related issues and claim substantiation
Keeping track of the proposition with the user requirements and user risk assessment
Delivers the verification and validation on the consumer insights and substantiation of marketing claims
Guarantee the consumer satisfaction of the proposition or service and safe guard the consumer satisfaction throughout the life cycle of the product in the market
Working collaboratively within the research team to assess larger user trends and determine strategies for further investigation and/or synthesis.
You are a part of
The Product Research Center (PRC) represents the Voice of the Consumer in our Innovation & Development activities. It drives the translation of powerful insights into products and services that delight consumers better than competition and live up to Philips’ brand promise of “Innovation and You”. The influence of PRC spans from Insight generation / concept development to market launch and forms a main link between the development team, design and marketing teams. The PRC plays an active role in contacting consumers and understanding their needs, being consumer centric is the key. To realize our goals, we need to create innovative concepts and technologies and keep the consumer at the heart of product development.
You will be reporting into the Groupleader PRC Development & Launch in the one Male Grooming team.
To succeed in this role, you should have the following skills and experience
University degree in a consumer oriented education, like Design for Interaction, Sociology, Psychology, Sensory Research or a technical background
Minimum 5 years of experience in product research / development or consumer science environment with a proven track record in building (strategic) research plans based on project objectives and gaining stakeholder buy in and alignment across cross functional teams
Experience with consumer research methodologies (i.e. quantitative, qualitative, sensory) and sound understanding of the underlying statistics
Knowledge of marketing claim development and substantiation
Understanding of the product from a usage perspective, ability to translate business needs into clear execution plans and highlight consequences of trade offs for consumer satisfaction
Proactive attitude with an outward focus, able to take the lead and proactively represent the end-user in our innovation processes
Open mindset and interest in new methodologies and technologies
In return, we offer you
An excellent opportunity for a Senior Product Researcher to work with multidisciplinary teams in an innovative product development environment.
Our benefits are very competitive and designed around your preferences:
25 Days of leave and the possibility to purchase up to 20 extra days off annually
A variable bonus based on both Philips results and personal performance
Extensive set of tools to drive your career, such as a personal development budget, free training and coaching
Solid company pension scheme and attractive collective health insurance package
Opportunity to buy Philips shares and products with discount
Healthy work-life balance
Why should you join Philips?
Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum at http://www.philips.com/b-dam/corporate/corporateblog/2016/PhilipsChronicDisease_5.jpg . Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways.
To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page at http://www.philips.com/a-w/careers/healthtech/working-at-philips/working-at-philips.html on our career website, where you can read stories from our employee blog at http://www.usa.philips.com/a-w/our-people/life-at-philips.html . Once there, you can also learn about our recruitment process at http://www.philips.com/a-w/careers/healthtech.html , or find answers to some of the frequently asked questions at http://www.philips.com/a-w/careers/healthtech/faq.html .