Philips Marketing Communications Manager, Coronary Vascular in San Diego, California

We welcome you to join Philips IGT-Devices as a Marketing Communications Manager, Coronary Vascular in our San Diego, CA location.

In this role, you have the opportunity to work with a cutting edge product line - IGT Devices is part of the Philips Image Guided Therapy (IGT) at https://intranet.philips.com/Pages/Image-Guided-Therapy.aspx business group.

The Marketing Communications Manager leads marketing communications for the Coronary Segment within the Philips Image Guided Therapy Devices (IGTD) business. This critical role leads the development and implementation of integrated internal and external communication strategies and plans to support the business goals of the Coronary Segment, specifically, translating objectives into aligned communications plans and serving as a strategic partner to product and marketing managers on the team.

You are responsible for

  • Provide strategic leadership and partnership to the Coronary Segment within IGTD

  • Serve as the marcom partner, supporting achievement of business objectives through marketing communication strategies and tactics

  • Translate coronary marketing objectives into integrated marketing communication campaigns

  • Lead the cross-functional creation of integrated communication campaigns based on critical business needs and aligning strategies, tactics and execution

  • Plan based on a deep understanding of customer needs, product positioning and organization’s strategic goals. Lead team of marcom, digital, internal communication, PR, and creative teammates to achieve these objectives

  • Employ analytics to measure success and refine plans

  • Effectively employ internal and external channels: Responsible and accountable for ensuring messages effectively reach target audiences including, but not limited to the following internal channels: email, internal social media community, internal electronic news boards, business level email accounts, in-person meetings (e.g., town halls, national sales meetings, leadership visits) as well as the following external channels: PR, email, print, media, web, digital, social media

  • Employ analytics to measure effectiveness and reach

  • Align coronary strategy and tactics at IGTD and IGT level: Work closely with IGTD leadership, marketing, marcom and conventions/events at both the IGTD and IGT level ensuring alignment and execution throughout the organization on coronary initiatives and messaging

  • Partner with global coronary marketing and communication partners to ensure not only global messaging alignment, but also local customization to meet geography specific needs

  • Work closely with Image Guided Therapy Systems (IGTS) Marketing Communications managers in ensuring alignment of coronary messaging. Maintain positive working relationships

  • Ensure alignment with Philips brand standards and key messaging

  • Ensure coronary IGTD marketing communication tactics are in line with and support the Philips corporate brand standards

  • Support Coronary Marketing at internal and external events (i.e., sales meetings, tradeshows, Town Hall meetings, etc.) with messaging, graphics, surround tactics, etc. as needed

  • Manage external vendors and related contracts to support coronary marcom activities

  • Work within established coronary marketing budget and provide input on future budgeting exercises during planning phases around initiatives and events

  • Lead and develop direct report(s) at the coordinator level. Craft individual development plan(s) for direct report(s)

  • Live the IGTD Values – Bring to life every single day the IGTD specific Philips cultural values including:

  • Eager to Win (Bring enthusiasm and aim to everything we do;

  • With excellent focus pursue quality,

  • Take Ownership (We are they; we are the solution; Celebrate the wins, be responsible for the misses),

  • Team up to Excel (Anticipate each other’s needs, Harness the power of us)

  • Always Act with Integrity (Right things, right now; Quality is our way of life).

You are a part of

Reports to the Director of Marketing Communications in the Image Guided Therapy Devices business within Philips Healthcare. This position will collaborate closely with other IGTD business segment Marketing Communications Managers and the Digital Marketing Manager, as well as Marcom & Digital Managers from the IGT Systems team, to ensure consistency of messaging, content and delivery. You will directly manage the Coronary Marketing Communications Coordinator.

Supports a business of 2,000+ employees at three main sites (San Diego, Colorado Springs, Maple Grove) plus manufacturing sites, as needed.

To succeed in this role, you should have the following skills and experience

  • 5+ years’ experience in marketing communications, internal communications and PR

  • Bachelor’s degree in communications-related field (Master’s preferred)

  • Understanding of business strategy and critical role of communications in executing strategy

  • Ability to provide art and creative direction to internal and external design teams

  • Strong writing and communication skills, including copywriting experience

  • Ability to lead and develop integrated marketing communication campaigns including, but not limited to print, media (video, animation), web, digital and PR

  • Collaborative, inclusive spirit

  • Ability to interact effectively with both executives and all levels within the organization

  • Ability to work within a matrixed environment balancing needs of multiple partners (experience in large corporation preferred)

  • International experience; cultural sensitivity

  • Ability to travel approximately 10% of the time for sales meetings, tradeshows and summits/workshops

In return, we offer you

We offer you the opportunity to grow within the organization and Philips – working cross functionally with R & D, on various projects and initiatives to drive our products to our customers and be a part of saving people’s lives every day.

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum at http://www.philips.com/b-dam/corporate/corporateblog/2016/PhilipsChronicDisease_5.jpg . Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways. Learn more by watching this video

Find out more info about Philips at www.philips.com/na/careers

Philips is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex (including pregnancy), sexual orientation, gender identity, national origin, genetic information, creed, citizenship, disability, protected veteran or marital status.

As an equal opportunity employer, Philips is committed to a diverse workforce. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance.

#LI-PH1

We welcome you to join Philips IGT-Devices as a Marketing Communications Manager, Coronary Vascular in our San Diego, CA location.

In this role, you have the opportunity to work with a cutting edge product line - IGT Devices is part of the Philips Image Guided Therapy (IGT) at https://intranet.philips.com/Pages/Image-Guided-Therapy.aspx business group.

The Marketing Communications Manager leads marketing communications for the Coronary Segment within the Philips Image Guided Therapy Devices (IGTD) business. This critical role leads the development and implementation of integrated internal and external communication strategies and plans to support the business goals of the Coronary Segment, specifically, translating objectives into aligned communications plans and serving as a strategic partner to product and marketing managers on the team.

You are responsible for

  • Provide strategic leadership and partnership to the Coronary Segment within IGTD

  • Serve as the marcom partner, supporting achievement of business objectives through marketing communication strategies and tactics

  • Translate coronary marketing objectives into integrated marketing communication campaigns

  • Lead the cross-functional creation of integrated communication campaigns based on critical business needs and aligning strategies, tactics and execution

  • Plan based on a deep understanding of customer needs, product positioning and organization’s strategic goals. Lead team of marcom, digital, internal communication, PR, and creative teammates to achieve these objectives

  • Employ analytics to measure success and refine plans

  • Effectively employ internal and external channels: Responsible and accountable for ensuring messages effectively reach target audiences including, but not limited to the following internal channels: email, internal social media community, internal electronic news boards, business level email accounts, in-person meetings (e.g., town halls, national sales meetings, leadership visits) as well as the following external channels: PR, email, print, media, web, digital, social media

  • Employ analytics to measure effectiveness and reach

  • Align coronary strategy and tactics at IGTD and IGT level: Work closely with IGTD leadership, marketing, marcom and conventions/events at both the IGTD and IGT level ensuring alignment and execution throughout the organization on coronary initiatives and messaging

  • Partner with global coronary marketing and communication partners to ensure not only global messaging alignment, but also local customization to meet geography specific needs

  • Work closely with Image Guided Therapy Systems (IGTS) Marketing Communications managers in ensuring alignment of coronary messaging. Maintain positive working relationships

  • Ensure alignment with Philips brand standards and key messaging

  • Ensure coronary IGTD marketing communication tactics are in line with and support the Philips corporate brand standards

  • Support Coronary Marketing at internal and external events (i.e., sales meetings, tradeshows, Town Hall meetings, etc.) with messaging, graphics, surround tactics, etc. as needed

  • Manage external vendors and related contracts to support coronary marcom activities

  • Work within established coronary marketing budget and provide input on future budgeting exercises during planning phases around initiatives and events

  • Lead and develop direct report(s) at the coordinator level. Craft individual development plan(s) for direct report(s)

  • Live the IGTD Values – Bring to life every single day the IGTD specific Philips cultural values including:

  • Eager to Win (Bring enthusiasm and aim to everything we do;

  • With excellent focus pursue quality,

  • Take Ownership (We are they; we are the solution; Celebrate the wins, be responsible for the misses),

  • Team up to Excel (Anticipate each other’s needs, Harness the power of us)

  • Always Act with Integrity (Right things, right now; Quality is our way of life).

You are a part of

Reports to the Director of Marketing Communications in the Image Guided Therapy Devices business within Philips Healthcare. This position will collaborate closely with other IGTD business segment Marketing Communications Managers and the Digital Marketing Manager, as well as Marcom & Digital Managers from the IGT Systems team, to ensure consistency of messaging, content and delivery. You will directly manage the Coronary Marketing Communications Coordinator.

Supports a business of 2,000+ employees at three main sites (San Diego, Colorado Springs, Maple Grove) plus manufacturing sites, as needed.

To succeed in this role, you should have the following skills and experience

  • 5+ years’ experience in marketing communications, internal communications and PR

  • Bachelor’s degree in communications-related field (Master’s preferred)

  • Understanding of business strategy and critical role of communications in executing strategy

  • Ability to provide art and creative direction to internal and external design teams

  • Strong writing and communication skills, including copywriting experience

  • Ability to lead and develop integrated marketing communication campaigns including, but not limited to print, media (video, animation), web, digital and PR

  • Collaborative, inclusive spirit

  • Ability to interact effectively with both executives and all levels within the organization

  • Ability to work within a matrixed environment balancing needs of multiple partners (experience in large corporation preferred)

  • International experience; cultural sensitivity

  • Ability to travel approximately 10% of the time for sales meetings, tradeshows and summits/workshops

In return, we offer you

We offer you the opportunity to grow within the organization and Philips – working cross functionally with R & D, on various projects and initiatives to drive our products to our customers and be a part of saving people’s lives every day.

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum at http://www.philips.com/b-dam/corporate/corporateblog/2016/PhilipsChronicDisease_5.jpg . Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways. Learn more by watching this video

Find out more info about Philips at www.philips.com/na/careers

Philips is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex (including pregnancy), sexual orientation, gender identity, national origin, genetic information, creed, citizenship, disability, protected veteran or marital status.

As an equal opportunity employer, Philips is committed to a diverse workforce. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance.

#LI-PH1