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lso learn about our <a href="http://www.philips.com/a-w/careers/healthtech.html" target="_blank">recruitment process </a>, or find answers to
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ad stories from our <a href="http://www.usa.philips.com/a-w/our-people/life-at-philips.html" target="_blank">employee blog </a>. Once there, you ca
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Job Information

Philips Digital Marketing Manager in Zagreb, Croatia

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In this role, you have the opportunity to

Define, develop and implement the digital strategy for the Adriatic region and build local digital team.

You are responsible for

  • Working with the leadership team to understand business objectives and revenue goals, as part of the strategy development process;

  • Working with the marketing team on campaign processes, maximizing opportunities;

  • Managing agencies (recruiting best in class specialists in all 360 touch points), assuring online expertise within the organization and best in class campaign management opportunities;

  • Acting as the owner of our website, with a focus on optimizing for search and user experience;

  • People management activities in order to ensure great Campaign delivery for all categories;

  • Proactively staying on top of digital marketing trends and news, so as to inform future growth strategies and opportunities

Additional areas of responsibility

  • Training for sales, trade marketing and marketing management in order to become a digital integrated organization;

  • Online budget management;

  • Create landing pages and other conversion opportunities;

  • Define online KPIs and report on key results and other predetermined KPIs on a regular basis;

  • Strategic and operational support for Marketing Campaigns.

  • Managing online team, focused on: Philips Webpages; SEM, SEO, PPI; Advertising and campaigns; CRM; Loyalty programs (including online customers) and Social Media.

You are a part of Philips Adriatic Team within Personal Health Division.

To succeed in this role, you should have the following skills and experience

  • University Degree - marketing or related field;

  • At least 5 years experience in digital marketing/e-commerce within multinational consumer goods organization, agency or online retailer;

  • Excellent communication, interpersonal and time management skills;

  • Ability to work under pressure and meet deadlines;

  • Excellent English and computer literate (Excel; Power Point);

  • A natural solution-provider, managing his/her workload in an efficient and structured manner;

  • Project management skills, with a keen eye for details.

In return, we offer you

A path towards your most rewarding career. Philips is growing its marketing capability enterprise wide. Succeeding in this market-based role in a complex environment will open many doors for your long term career, in other areas in Philips or otherwise. We also believe that we are at our best as a company when you are at yours as a person. Thus, we offer competitive health benefits, a flexible work schedule and access to local well-being focused activities.

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum . Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways.

To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page on our career website, where you can read stories from our employee blog . Once there, you can also learn about our recruitment process , or find answers to some of the frequently asked questions .

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